Pop Sigma to Work on Selected Hostess Entertainment Artists’ Social Media for the China Market

Largest independent Japanese record label to partner with Pop Sigma for China-based promotions

Shanghai, July 23rd, 2011.  Pop Sigma, a digital marketing company based in Shanghai, announced today that it will be working with Hostess Entertainment artists for social media activation projects in China.

Hostess Entertainment (“Hostess”) is a Japanese music company representing some of the biggest Western alternative artists and labels for the Japan market.

Labels signed with Hostess include Beggars Group (XL, Matador, 4AD), PIAS, Domino Records, V2 Records, and more. The roster of Hostess’ music artists includes Arctic Monkeys, Mogwai, Vampire Weekend, Adele, and Radiohead.

www.hostess.co.jp