Pop Sigma’s Matt Lovett to Speak at Music Matters

Pop Sigma’s Matt Lovett invited to take part in the China panel at the Singapore conference

Shanghai, May 22nd, 2011.  Pop Sigma, a digital marketing company based in Shanghai, announced today that co-founder Matt Lovett will be speaking at the music conference held at the Ritz-Carlton hotel in Singapore on May 25th.

In its sixth edition, Music Matters attracts the music industry elite from around the world.

Panels discussing various topics relevant to the music industry are organized during the two day conference. Music Matters 2011’s list of attendees features executives from Sony, Universal, Google, AEG and many more.

Top acts scheduled to take part in the conference are Imogen Heap, Simple Plan, Japanese rapper Krava, and famed U2 and Rolling Stones producer Steve Lillywhite.

“We’re excited to have the opportunity to show the industry what Pop Sigma is working on in China’’ said Matt Lovett, Partner at Pop Sigma. “Pop Sigma will continue to serve as a bridge between international celebrities and Chinese advertisers,” Lovett continued.